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Marketing experts are always on the lookout for the next best platform to help them connect to the target audience. It`s crucial to produce relevant and engaging content, but choosing the right platform to place it is as important.
Whenever the topic of email marketing comes up, I can find myself sharing similar doubts. Yes, the picture of commercial emails flooding your Monday inbox, often left unopened, skipped, or even deleted, is a scene that paints a sceptical picture of the effectiveness of commercial emails.
In the world of B2B marketing, lead generation is the cornerstone of success. It is the process of attracting and converting prospects into clients and when it comes to bringing results quickly, companies implement lead-generation campaigns.
Recruiting and hiring top talent in the tech industry has undergone significant changes. After the COVID-19 pandemic, job seekers, and employees, in general, increasingly prioritize holistic work experience.
Mergers, and acquisitions (M&A) are a common occurrence in the business landscape. When a company acquires another company with similar or complementary services, it can create incredible growth opportunities for both sides.
The tech industry’s global competitiveness demands more than just quality products – effective communication with the target audience is crucial.
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